Choose a plan for the work you want to do.

Plans differ by what you track and how much work you hand off: questions, products, markets, engines and Agent credits.

Choose your plan

Start with the questions and products you need to follow, then the work you want to hand off.

Free

$0forever

A week of daily answers on 12 questions sets your baseline. Keep the reading, every free tool and 5 Agent credits a month. Opens at launch.

1 engine, ChatGPT12 tracked questionsasked daily for 7 days, then paused
  • 1 product
  • 5 Agent credits a month
  • Every free tool, no signup
Get early access

Pro

Most popular
$99/ month

For one team tracking a brand and its main products, with the content, source and next-move work to act on the gaps.

3 engines50 tracked questionsasked at least every 2 days
  • Up to 25 products
  • 100 Agent credits a month
  • API, MCP and connected apps
  • Single sign-on
Get early access

Scale

$399/ month

For a broad catalogue or several markets, with Agent credits for recurring research, content and reviews.

4 engines150 tracked questionsasked at least every 2 days
  • Up to 100 products
  • 400 Agent credits a month
  • Unused Agent credits roll over one month
  • Up to 10 markets
Get early access

Prices exclude tax. Paid yearly, every plan is ten months’ price for twelve months’ service. Praised opens in waves: accounts open from the waitlist.

Compare

What to compare first

Start with measurement scope: the questions and products you need to follow. Then the work: the Agent credits your team will use each month. Connections, reports and billing come last.

FreeProScaleAgencyEnterprise
Tracked questionsA buying question, asked on every engine in your plan1250150150, pooled across clients250
Engines includedThe AI platforms that answer each question1, ChatGPT345Every engine
How often each question is askedDaily for 7 days, then pausedAt least every 2 daysAt least every 2 daysAt least every 2 daysAt least every 2 days
ProductsYour products, followed across the answers125100250Unlimited
Shopping catalogueItems checked against your product feed–250 items1,000 items1,000 itemsUnlimited
MarketsA country and language, tracked separately131010 per client, 30 pooledUnlimited
Private questions––––
Agent credits a monthPay for Agent work: research, briefs, drafts and reviews51004006002,500
Unused Agent credits roll over––One monthOne monthOne month
Content, sources and next moves–
API, MCP and connected apps–
Single sign-on–
Client workspaces–––
White-label reports–––
Warehouse export––––
Crawler log history90 days15 months15 months2 years2 years
Monthly$0$99$399$599from $2,500
Yearly, ten months’ price for twelve–$990$3,990$5,990from $25,000
SeatsYour whole teamYour whole teamYour whole teamYour whole teamYour whole team
A further engine–A fixed monthly add-onA fixed monthly add-onA fixed monthly add-onIncluded

Your scope

Size the plan to your programme

One brand with a focused question set fits Pro. A broad catalogue, several markets or regular Agent work points to Scale, and client work to Agency. The picker sizes measurement only.

What one question set can say: the whole set of 48 questions within 6 points, rain jackets within 12, three thin topics shown as presence only

One product and a useful question set

Every product against its category: the Ridgeline 40L 9 points above its category, the Summit Shell 14 below and the Trailhead boots 17 below

More products, questions or client contexts

40
8

Measurement scope fits Pro50 questions, up to 25 productsOpen the plan

Questions, answered.

Something else on your mind? Contact us.

Your measurement scope: the questions and products you need to follow. Then the Agent credits your team will use each month, then the connections and reports you need.

Praised is opening in waves. Join the waitlist and we email you when your invite is ready. The free tools work now, with no account.

Your baseline reading, every free tool and 5 Agent credits a month. Questions are asked daily for the first 7 days, then pause until you move to a paid plan.

Yes. Move up or down as your question set, catalogue or client list changes.

No. Every plan includes your whole team.

Add a further engine as a fixed monthly add-on, or move to the plan whose scope fits. On Scale and above, unused Agent credits roll over for one month.

It checks a public page’s readiness to be found, understood and cited. Ongoing tracking and work belong in the platform.

Pick the plan for the work ahead.

Start from the questions and products you need to follow. Not ready to choose? Check one of your pages free first.