Blog topics
Blog topics are the seven groupings we file every Praised guide under, from the fundamentals of generative engine optimization through to measured case studies. 53 guides in total. If you are starting from scratch, read the fundamentals first; if you are losing a specific engine, go straight to that engine's guide; if you are trying to convince a sceptical colleague, the measurement pieces are the ones that travel.
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3 guides
Fundamentals
GEO fundamentals explained: what generative engine optimization is, how AI tools like ChatGPT build an answer, and how the discipline differs from classic SEO.
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7 guides
AI engines
How each AI tool picks the brands it recommends — ChatGPT, Claude, Gemini, Google AI Overviews and Perplexity, engine by engine.
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8 guides
Technical GEO
The plumbing of AI visibility: crawler access, JavaScript rendering, JSON-LD structured data, llms.txt and entity grounding, explained practically.
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6 guides
Content & pages
What to publish to get cited by AI: answer-first pages, comparison content, FAQs, product pages and refresh cadence, with the structures that get extracted.
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8 guides
Measurement
How to measure AI visibility honestly: the metrics that matter, repeat sampling, confidence intervals, prompt suite design and attribution limits.
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16 guides
Strategy
Strategy for AI visibility: category framing, competitor analysis, third-party sources, reputation, local and ecommerce considerations, and where to spend.
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3 guides
Case studies
Complete GEO loops written up end to end: the baseline, the answers, the changes shipped, and the measured result — including what did not move.
Know where you actually stand.
Every guide here describes something you can measure. Start with a free page check.